I Am Media Smart

About this study

I am Media Smart is now live and open to all Australians aged 13-25 years who wish to improve their body image.

This new study builds on the award-winning Media Smart Online research with women 18-25 years-old where MS was found to have: reduced eating disorder (ED) onset by 66% (in those not meeting diagnosis at baseline) and increased remission rates by 75% (in those meeting diagnosis at baseline) relative to controls; lower six ED risk factors; and reduced the risk of a range of related symptoms (e.g., depressive symptoms; thoughts about self-harm).

Thus while MS Online is intended to be a prevention program for those at-risk of an ED or who want to improve their body image, it is also found to be helpful as an early intervention program for those already with an eating disorder.

There are two aims of this new study:

1) To see if the program is beneficial for a wider audience (13-25 year-olds of any gender) than our first trial (18-25 year-old women)

2) To compare outcomes for a weekly release of the modules vs a flexible rate of program completion (user chooses own rate).

Those aged 16-25 can give consent to participate themselves. For those aged 13-15 years, parental consent is required. This is all done online.

Research TeamDr Simon Wilksch
InstitutionFlinders University
Ethics Approval Number8287
Project Start DateOctober 15, 2020
ParticipantsOpen to all Australians aged 13-25 years who wish to improve their body image.
What is InvolvedParticipation is confidential and fully completed through the website. It involves: consenting to participate, completing a baseline survey, being randomly allocated to one of 3 programs (Media Smart groups are 8 modules, Body image tips are a single email), completing the survey 8 weeks later, 6- and 12-months later. The groups are:
1. Media Smart – Weekly
2. Media Smart – Flexible
3. Body image tips

Those allocated to the body image tips condition will have the option of completing Media Smart at the conclusion of the trial.
Contact Details


See also

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